Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wp-mail-logging domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6114 Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the updraftplus domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6114 Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the wordpress-seo domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6114 Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the digishares domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/html/wp-includes/functions.php on line 6114 Warning: Cannot modify header information - headers already sent by (output started at /var/www/html/wp-includes/functions.php:6114) in /var/www/html/wp-includes/rest-api/class-wp-rest-server.php on line 1893 {"id":1433,"date":"2022-02-22T15:39:00","date_gmt":"2022-02-22T15:39:00","guid":{"rendered":"https:\/\/crowdfund.direct\/?p=1433"},"modified":"2022-10-21T11:24:07","modified_gmt":"2022-10-21T11:24:07","slug":"newsletter-88","status":"publish","type":"post","link":"https:\/\/crowdfund.direct\/newsletter-88\/","title":{"rendered":"DigiShares’ Newsletter 88"},"content":{"rendered":"\n
<\/div>\n\n\n\n
\n
\n

Marketing Your Tokenized Real Estate Project<\/strong><\/p>\n\n\n\n

Through tokenization, real estate developers and property owners are discovering new ways to attract investors to their projects.<\/p>\n\n\n\n

At DigiShares, we specialize in the creation of great software for tokenization, i.e. the issuance and ongoing corporate management of shares in token form. In the past few years, we have helped many companies tokenize their asset portfolios, in particular real estate portfolios, and the same question is always brought up by our clients, “How do we market our project to attract investors?” \u2013 this is an obvious question to ask, as even the most experienced real estate developers often have limited experience marketing tokenized projects, and a limited understanding of their new opportunities for attracting investors.<\/p>\n\n\n\n

In response to the demand for marketing services for tokenized projects, we at DigiShares made the decision that we would help our clients get the best start possible, and we began reaching out to some of the best marketing agencies across the globe to initiate an educational campaign that would get them off the ground running when it comes to tokenized real estate projects. Since then we have built partnerships across the globe, enabling us to guide our clients to the right marketing agencies who can ensure that a successful STO is initiated, and that all relevant investor types are approached.<\/p>\n\n\n\n

What great marketing agencies can do for you and your project?<\/strong><\/p>\n\n\n\n

A good marketing agency can help you set up your brand to tell your story, build and manage your community, and of course bring investors onboard your project.<\/p>\n\n\n\n

In addition, specialized marketing agencies can help you decide what type of investors you want to attract to your specific project, as you will have expanded your investor pool thorough tokenization. Depending on your specific jurisdiction, your investor pool may be traditional real estate investors, mom-and-pop investors, and the new-rich crypto investors who are looking for stabile long-term investments to protect some of their gains. There are of course pros and cons of all these investor types, but including one does not necessarily exclude the other, as it is possible to run parallel campaigns for each investor type, providing benefits such as 24\/7 cost effective trading, transferable shares, increased liquidity and not least rapid settlement.<\/p>\n\n\n\n

At DigiShares, we always help our clients find the right marketing agency. We are happy to set up meetings with selected agencies, to get your project off the ground running.<\/p>\n\n\n\n

Reach out to us if you want to discuss a tokenization project in your jurisdiction at<\/em>info@digishares.io<\/a><\/p>\n\n\n\n

Mette F. Kibsgaard, CMO at DigiShares<\/strong><\/em><\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n
\n
\n
\n\n\n\n

MEET DIGISHARES<\/strong><\/p>\n<\/div>\n\n\n\n

\n

DUBAI, FEBRUARY 21-15
<\/strong>
Gabriel Sadoun<\/a>, DigiShares’ Head of US Development will be in Dubai the week of Feb 21 to meet with investors and clients. If you are interested to meet us, please reach out to info@digishares.io<\/a>.<\/strong><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n

MARCH 16, 2022:<\/strong> Real Estate Tokenization, Liquidity & Secondary Markets<\/strong><\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
\n

Liquidity is the most important part of the tokenization value proposition. It is generally accepted that an illiquid asset can become 20-30% more valuable by becoming liquid. For the first time, the world’s top regulated security token exchanges will be together in the same webinar and participating in the same discussion panel.<\/p>\n\n\n\n

Mark your calendar on March 16 for our next webinar: Real Estate Tokenization, Liquidity & Secondary Markets
In this webinar, we will:
\u2705 Hear the visions and perspectives of the top security token exchanges
\u2705 Get an overview of current and future liquidity providers
\u2705 Listen to practical use cases of Digital Assets in Real Estate Space<\/p>\n\n\n\n

Confirmed speakers:
Alan Konevsky<\/a>, Interim CEO & Chief Legal Office, tZERO Group, Inc.<\/a>
Leanne Bassett<\/a>, Director, Business Development, Archax<\/a>
Darius Liu, CFA, CAIA<\/a>, Co-Founder and Chief Strategy Officer, ADDX<\/a>
Tokenise<\/a>
Kristaps Cuders<\/a>, Co-Founder & CEO, Coreestate<\/a><\/p>\n\n\n\n

This is not to be missed by anyone in the Security Token Industry. Attend the webinar to learn how to achieve liquidity for security tokens representing real world assets.<\/p>\n\n\n\n

Sign up today<\/a> and share it with your friends and colleagues!<\/p>\n<\/div>\n\n\n\n

\n
\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

DigiShares<\/strong> Certified with International PropTech Innovation Label<\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
\n

DigiShares is delighted to be the first company in Denmark to get certified with International PropTech Innovation Label from PropTech Academy.<\/a><\/p>\n\n\n\n

The property technology innovation evaluation method was developed in Switzerland and is the first process of its kind in the world. It was used in the creation of the International PropTech Standards. The methodology symbolizes innovation and invention. The evaluation method uses subjective criteria when assigning the score. It evaluates a range of data based on official and public company information \u2013 including business model, founding team, management team, service, and products.<\/p>\n\n\n\n

The property technology innovation evaluation method does not solely encompass classic definitions of innovation and general market requirements. Instead, it involves a new methodology developed using specific definitions of Property technology sectors and factoring in aspects such as uniqueness, disruption, technology, and human capital.<\/p>\n\n\n\n

About PropTech Innovation Label<\/a><\/p>\n<\/div>\n\n\n\n

\n
\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n

DigiShares Among Top 5 Winners at The X Competition<\/strong><\/p>\n\n\n\n

On the road to 2 Million Dollars in Funding, started with 100+ Blockchain Startups to The X Competition powered by by X Ventures<\/a> and AgoraGroup<\/a> in connection with the Global Blockchain Congress<\/a>. DigiShares is proud to be in top 5 winners, along with Krowdz, Empower, MetaGameHub DAO and Bam Ticketing.<\/p>\n\n\n\n

The X Competition<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

DigiShares At Blockchain Expo North America May 11-12, 2022<\/strong><\/p>\n\n\n\n

DigiShares is thrilled to be a sponsor of Blockchain Expo North America 2022<\/a>. Our CEO, Claus Skaaning, will also be there to speak on The New Kid on the Block: Tokenized Real Estate @ 12 PM PDT.<\/p>\n\n\n\n

– How does the tokenisation of real estate bring value to developers?
– Current ways it is being practiced \u2013 in Europe and further afield
– What are the barriers to adoption?<\/p>\n\n\n\n

Don’t miss the opportunity to explore this innovative technology and its impact on a range of industries including; manufacturing, transport, supply chain, government, financial services, energy, insurance, healthcare, retail and more!<\/p>\n\n\n\n

Also with exclusive networking opportunities,<\/strong> the Blockchain Expo is a must for anyone in this exciting technology space.<\/p>\n\n\n\n

Register Now for 40% Off<\/a><\/p>\n\n\n\n

<\/div>\n\n\n\n

PODCAST BY<\/strong> Real Estate Radio TV<\/a>:<\/strong> Real Estate Tokenization with DigiShares<\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
\n

In this episode, Gabriel Sadoun<\/a>, Head of US Development at DigiShares<\/a>, talks the concept real estate tokenization which has for main goal to bring liquidity into an illiquid sector.<\/p>\n\n\n\n

The real estate sector as whole is known to be an illiquid asset class where investors are often “stuck” with their investments for many years, real estate tokenization is looking at changing that through the use of blockchain and smart contracts where investors can trade their securities through exchanges.<\/p>\n\n\n\n

They also discuss his thoughts on the future of tokenization and DeFi finance as a whole.<\/p>\n<\/div>\n\n\n\n

\n
\n